Disclosure, up front. Gabe Key works at Secur-Tek as Director of Business Development. This work was done as an employee, on the company's own systems. Secur-Tek is not a Firmkit client, did not pay Firmkit, and has not endorsed Firmkit or this site.

The job

His work covers marketing, sales and brand. Secur-Tek is locally owned and based in Apex. It has handled security and low-voltage work for homes and businesses across the Triangle since 1990.

What he built

  • A 65-page website, with 13 town pages and full schema.
  • A corrected Google Business Profile.
  • A rebuilt CRM: eight pipelines, 45 workflows, and website forms that send each request to the right person.
  • A written operating standard for a team of more than 20.

That is the list. This page makes no claims about revenue, new customers, search rank or conversion rates, and internal records stay private.

See it

The website is live at mysecurtek.com. For Secur-Tek questions, email Gabe at gkey@secur-tek.com.

The longer note covers the same work in his own words.